Alessandro is a Managing Director at Accenture Song, leading the Resources business across the Middle East, with a focus on Energy and Utilities. In his role, he works with some of the region’s leading organizations across the broader spectrum of Song capabilities, spanning experience and product design, marketing and communications, advertising, digital products, innovation and AI. Alessandro has a diverse background spanning technology, entrepreneurship, innovation and design. After studying Earth Sciences in Italy and specializing in Geographic Information Systems (GIS) in Spain, he began his career in the geospatial industry, working in business development across EMEA. He later completed an MBA at IE Business School and went on to launch entrepreneurial ventures and collaborate with several incubators and accelerators across Europe. Before joining Accenture, Alessandro founded a digital creative agency and worked as a consultant and business developer for Opinno, the innovation consultancy responsible for publishing MIT Technology Review and Harvard Business Review editions in Iberia, working across Europe and Latin America. In 2016, Alessandro joined Fjord, Accenture’s design and innovation practice, as Business Design Lead for Iberia. In 2019, he relocated to Dubai as Go-to-Market Director for Fjord Middle East, before taking broader growth and product innovation responsibilities within Accenture Song. Over the years, Alessandro has led multidisciplinary teams delivering experience and product transformations across Europe and the Middle East, with work recognized through global design awards including Red Dot and iF Design Awards. Today, his work spans the wider Accenture Song agenda, helping organizations connect experience, marketing, creativity and technology, with an increasing focus on how AI and agentic technologies are reshaping customer and employee experiences. Alessandro is based in the UAE and holds an MBA from IE Business School, a master’s degree in GIS and an academic background in Earth Sciences. He has also taught design and innovation in Spain and delivered masterclasses on design and innovation in the UAE.